ultimate list of email spam trigger words

Do you really want your recipients to see this: Plus, remember Outlook doesn’t like them anyway. As a result, your messages may be marked as spam. If your email is all or mostly images, email clients aren’t able to “see” what the content is. Too many images - A picture is worth 1000 words unless it doesn’t make it through the spam filter. LOTS OF CAPITALS (You probably don’t need to ’s not that loud in here) Having the word ‘Dear’ (Are you a character from a Bronte novel.addressing a letter to your dearest Aunt? No. So what are some quick wins that you can get right in 2019?Īvoid these common mistakes in your emails: As good and as persuasive as you think your copywriting is, there is little point in all that effort if it’s getting you into trouble and sending your messages straight to a spam folder.

Unfortunately sometimes it’s the wording and design of the emails that sets you up for failure before you've even pressed send. So as a sophisticated B2B marketer your first priority should be avoiding the spam and junk folders and getting your “highly relevant and engaging messaging” in front of your audience. Statista accounted 48% of the global email volume in March 2018 was spam.Īccording to Barracuda email stats of 440 million emails sent in October 2018 only 14.2% were delivered to the inbox.

So at least do all you can to make sure these aren’t lost in a spam folder.

With the number of emails sent per day looking to grow to 333 billion by 2022 there will be more and more opportunities to nurture and win business through email. If your subscribers do not see your email they cannot open, click and convert to ROI. In 2019 if there’s one thing we want people out there to focus on it’s “ Deliverability”. Yet here at Kingpin we can’t help but notice B2B marketers are still getting some of the basics of email marketing wrong! Email marketing is an incredibly powerful tool, with 77% of consumers preferring email over social media for marketing messaging.

Ultimate list of email spam trigger words